The Story Behind the Clay.
Twenty years ago, my life changed forever when my dad died by suicide.
Like many suicide loss survivors, I spent years navigating grief, questions, and the complicated journey of moving forward while carrying a loss that never fully leaves you. Over time, I discovered something powerful: healing doesn't mean forgetting. It means finding ways to continue living with purpose, connection, and hope.
Finch & Fern was born from that belief.
What started as a creative outlet with polymer clay and a love of handmade artistry became something much more meaningful. Each piece I create is a reminder that beauty can emerge from difficult seasons, that growth is possible after loss, and that small acts of creativity can bring light into someone's day.
The finch symbolizes joy, resilience, and hope. The fern represents strength, renewal, and the ability to thrive even in challenging conditions. Together, they reflect the values at the heart of this business.
Many of my designs are simply meant to make you smile. Others, including my semicolon collection, carry a deeper message of hope and mental health awareness. The semicolon has become a symbol of choosing to continue your story when it could have ended, a message that is deeply personal to me.
When you support Finch & Fern, you're supporting more than a small handmade business. You're supporting a mission rooted in kindness, connection, and the belief that our stories matter.
My hope is that whether you wear a pair of earrings, carry a tote bag, or gift something to someone you love, you'll be reminded that even after life's hardest chapters, there is still beauty to create, joy to find, and hope to share.
Thank you for being here and being a part of my journey to bring more hope into our world.
Nicole Jones-Vogel
Founder, Finch & Fern
Wear Hope.
Share Hope.
Chief Happiness Officer
-

Cedar
Meet Cedar—the four-legged member of the Finch & Fern team and the heart of the studio.
She takes her job very seriously, making sure every workday includes plenty of tail wags, fresh-air breaks, and reminders to slow down and enjoy the little things.
Cedar is a constant reminder of something we believe at Finch & Fern: sometimes the smallest moments a wagging tail, a kind word, or a thoughtful gift can make the biggest difference.
Creating Hope, One Small Thing at a Time
Have a question, an idea, or a story to share? Reach out, I would be honored to connect.